Pioneer, a Japan-based leading player in car audio and entertainment system, is exploring the possibility to set up manufacturing facility in India to tap the fast growing automobile market in the country.
Pioneer India Managing Director Toshiyuki Yoshikawa was quoted as saying by PTI that the company is looking to supply its audio systems directly to vehicle manufacturers as factory fitments.
The company, which presently has around 40 per cent market share in the after sales car audio segment, is also looking to have 50 per cent market share in the next one year.
Pioneer India Electronics Pvt Ltd (Pioneer India) is the Indian Subsidiary of Pioneer Corporation, Japan. Incorporated in 2008, Pioneer India’s core business covers the car audio and video segments with a diversified range of products focusing on DVD players, home entertainment etc.
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