Gulf Oil Lubricants, a Hinduja Group company, has launched a Rs 200-crore plant at Ennore in Chennai.
Speaking on the occasion, Ravi Chawla, Managing Director, Gulf Oil Lubricants India, “Our aspiration is to increase our market share and position. We have become joint Number 2 player with Shell in terms of volumes. Our next goal is to become a clear Number 2 player.”
According to Chawla, Gulf Oil’s segment-wise approach, differentiated product offering and innovative marketing campaigns, among others, have been helping it record higher growth than its peers.
Its second unit in Chennai, along with the expansion of its distribution network, is expected to help the company acquire more business by way of OEM tie-ups in the southern and western markets.
The new facility with an R & D centre comprising five labs will have a production capacity of 50,000 kilo litres per annum.
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